Real Estate Associates, REA, is a North Carolina real estate asset management company. Founded in 1968 in Durham, NC, they are one of the oldest real estate companies serving the Triangle area. They focus on commercial brokerage, property management and residential services in Durham, the Research Triangle Park area and beyond.
During a website and marketing update they were interested in new photos for their team of about 30 members. While many of our headshots take place in the studio REA wanted something a little different; a more modern take on a traditional headshot featuring their beautiful Durham hometown as the backdrop. These photos were 3/4 shots, meaning instead of just head and shoulders we captured from the waist up so more of the background would be visible.
We started at the amazing Durham Hotel and then used surrounding streets and alleys to get a different of looks over the course of the day. The end result is a dynamic look on their new website with varied photos that show more than just their employees faces, but their personality as well.
It is so important for companies to invest in professional images for their website and branding. Large or small, mismatched headshots or outdated selfies probably do not portray the image you have worked so hard to create. In one day we can create a look custom designed for your brand with results you will be proud to share. Don’t know where to start? We will guide you through every step of the process from location scouting, scheduling, what to wear, and of course the posing guidance to get the best possible shot of each member of your team.
In addition to the value to your company, these photos are a great employee appreciation gift as they can use the files for their personal use as well. Urban shoots are just one option for company headshots, let us know if we can help you create a look for your business today!